Technologies and and self expression on the Internet are becoming a force to be reckoned with. Personal blogs, user-generated content and podcasts are a few examples of these. A blog is a online journal with posts containing written thoughts, photos, links and videos just like the one you are reading right now. One in four Americans read blogs and more than half of online users in Japan read them as well. These blogs can be powerful manipulative tools and companies and organization should pay close attention to what these bloggers are saying. Companies should participate, read, and even comment on these blogs and take what people are saying to make improvements. Since there is no regulation on what bloggers can say, one hears the true opinions and feeling of the blogger.
No comments:
Post a Comment